Luxury Branding & Squarespace Website for BAM By Brittany
BAM By Brittany
Brand Identity & Logo Design•Squarespace Website Design•Marketing Collateral•Event Collateral•Social Media Templates
Beyond Amazing Moments (BAM by Brittany) is an event planning company that believes life is a party worth celebrating, from weddings to birthdays and beyond. I partnered with BAM by Brittany to create a timeless luxury brand identity that feels elegant, versatile, and perfectly suited for a variety of event types. The brand package included a polished Squarespace website, versatile logo formats, professional stationery, and a pop of confetti when the contact form is submitted, capturing the celebratory spirit of the business.
The luxury brand aesthetic was designed to feel timeless and elegant. We chose a sophisticated black, white, gold, and silver color palette, avoiding bright or playful tones to ensure the brand could work seamlessly across all types of events—not just weddings. Texture was incorporated into the design to add depth and richness without relying on color.
A variety of logo formats were developed to enhance versatility, including horizontal, vertical, icon-only versions, and even a seal for social media use. Additionally, we created several abbreviated versions of the name to address the challenge of the full name’s length. Brittany provided initial inspiration but trusted my expertise to shape the brand into something that felt truly unique and professional.
The Squarespace website was crafted to provide a seamless user experience, with galleries showcasing images from a variety of event types, strategically placed testimonial sliders to build trust, and a confetti animation on the contact form submission to reflect the joy of celebration.
For print materials, we designed a brochure featuring Brittany’s three party packages in a clean, concise layout. The brochure, perfect for event expos, also included Brittany’s professional headshot and was fully aligned with the brand’s elegant aesthetic.
To maintain brand consistency across platforms, I developed social media templates in Canva, allowing Brittany to easily create posts while staying true to the look and feel of her branding.
The result is a cohesive, professional, and celebratory brand that helps BAM by Brittany stand out in the competitive event planning industry while capturing the excitement of life’s biggest moments.
“Patrice was phenomenal to work with! She designed my business logo, brand, and my website! She was always responsive, knowledgable and thorough in all of her communication! She even provided video tutorials on how to edit the content that she created! If you’re ready to take your business to the next level, Patrice should be your next call!”